Browse By Movement Interactive Marketing Solutions – Marketing Products with Movement
Mini SideShooter - Dynamic Dimensional Mailer
This dynamic dimensional mailer comes with its own custom-printed, mailing pack (compressed size: 95 x 135mm, expanded 95 x 272mm). It is made in 500micron board and is powered by an internal rubber band mechanism.
New Direct Mail Trends Point towards Mini Sideshooter for Success
If you are looking for proof of what works best in promotional B2B direct mail check out internet reports for dimensional mailers. More and more reports show that direct mail trends are pointing to chunky mail for success. Of course, chunky mail can include all kinds of gifts and incentive products but our genuine customer testimonials prove that all-action pop-up mailers create brilliant direct mail results.
Direct Mail must reach your intended recipient to work at all
Of course, before any direct mail can begin to have effect, it must reach the intended recipient. Internet reports show “open rates” as low as an incredibly miserable 0.2% for some drab flat mail campaigns – and yet we receive such rubbish every day in our mail!
By comparison, online figures released by marketing professionals claim open figures in the high nineties for most dimensionals. The key to top class results is making the pack look like a personal and private gift. No gatekeeper dare keep that away from the boss! The mini-sideshooter pack lends itself to such a graphic creation.
High Action Mailer proves that Direct Mail Trends are heading in the right direction
Having reached the right person it is now up to the mini-sideshooter to perform and it does its job really well. You need to get hold of a sample to see how well it works but on this page you can check out the video. Open up the A6 pack and out jump the side arms to create a terrific and surprising display. Not only does your target read the message but the automatic reaction is to play with the sideshooter for the next couple of minutes before showing it to a colleague. The buzz marketing element is a great bonus on all high action products and one that is not generated by a free mug, pen or mousemat!
The storyline is easy to follow and it is plain for all to see that direct mail trends towards high- action dimensional products are obviously going in the right direction.
Rubber bands do not retain their full elasticity if stored at full stretch. The rubber band in this product is at full stretch when the product is stored flat. We advise that you plan to distribute the product within days of its manufacture in order to get the most effective pop-up. If this does not suit your marketing plans then call us to discuss the best way forward.
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