Spec

Standard stationery eyelets are 6mm in diameter with a 4mm hole

Eyelets are made of steel but have a silver or brass coloured coating

Decorative Eyeletting on Promotional Marketing Product

These playful promotional marketing cards have been enhanced by adding eyelets in strategic places eg. for eyes and hub caps. Eyeletting is becoming more and more popular as a design tool and it is a relatively inexpensive and easy way of adding something a little bit different to give your promotion a lift. The greeting card industry is taking notice and quite a number of cards now feature eyelets as embellishments. The hand made greeting cards industry is particularly to the fore in this area.

Marketing Ideas for adding Decorative Eyeletting to Promotional Pop-ups

Traditionally, eyeletting has been used to strengthen paper when affixing string, such as in use as luggage tags or swing tickets. However, people looking for new ideas for design have started to use eyeletting for decorative purposes or to give a promotional product that little bit of "something different". We have seen eyeletting added to promotional marketing products such as promotional pop-up cards, sliding calculators and presentation folders for example just to add an extra bit of creative design. Eyeletting is also used as a binding tool for promotional booklets as an alternative to more traditional binding screws. In our own promotional marketing examples pictured our designer had the idea of using eyeletting as a playful substitute for car tyres, buttons spectacles and so on.

Here are a few suggestions for eyeletting which might spark off some marketing ideas in use with promotional pop-ups: wheels, buttons, spectacles, bobble hat, eyes, ear rings, fruit trees, washers, saucers, doughnuts.