Snowflake Promotional Pop Up Product

This promotional pop up product has got very little to do with snowflakes apart from the fact that we once printed a snowflake on it as a Christmas promotion! To increase the seasonal appeal of this pop up product, the example in our picture also had a loop of silver string added to enhance its appearance as a promotional Christmas product. It also looks more like a diamond than our so-called pop up diamond and it is this particular pop-up product that has been printed to look like a precious stone. Conversely, it also to look like the top of a brolly!

Marketing Ideas for the Snowflake Pop-up Mailer

When we first made this pop-up product it was printed with a snowflake design. Ever since then it has been called the pop-up snowflake! We added a loop of silver string to create a pop-up Christmas product making it look like a pop up decoration for a Christmas tree. Some of our clients have gone down that same route but others with creative marketing ideas have seen the shape as a pop-up gemstone. It has been a pop-up diamond, a pop-up sapphire and a pop up emerald. A bit of lateral thinking was applied by the designer who came up with the creative marketing idea of making it into a flying saucer! We added some cardboard engineering ingenuity and gave it teeth – making it into a pop-up fish which we call a snapper. It has been a very successful direct mailing piece and has proved popular as a promotional product for Christmas.

Here are a few more suggestions for marketing ideas for this popular pop up mailer: jewellery; pendant; charm; stone; ruby; jewellers; shatterproof; crystal; glass; icy; frozen; crystallize; toughen; diamond jubilee; special day; engagement; wedding; anniversary; cheese spread; slice of cake; piece of cake; flying saucer; space craft.

Product Size:
It is 7-sided and is made up of 14 triangles, each measuring approx 85 x 85 x 60mm. It measures 153 x 153mm when flat.

Product Spec:
This pop-up product is printed in 4 colour process on 500micron box board and is powered by an internal rubber band. It is supplied with its own mailing “envelope” which is also made in 500micron board and is printed in 4 colour process.